Charlie Tercek’s career has spanned the worlds of advertising, film, television and the internet. He is currently the Executive Creative Director at Neighbor, an advertising agency that works with brands of health, wellness and sustainability. His clients include Jamba Juice, Petco and Safeway. Previously, he was Creative Director at Serial, a hybrid ad agency/production studio that he co-founded with Ascent Media Group, and Creative Director at the ad agency McGarryBowen.

Earlier in his career, Charlie directed commercials for Millennium Pictures in Los Angeles. One of his notable achievements was writing and directing “The Line of Scrimmage,” an 18-episode branded entertainment series sponsored by Toyota that ran on NBC. He also worked as a writing producer for the hit ABC sitcom “Sabrina, the Teenage Witch”. On his spring hiatuses from the show, he wrote feature screenplays for the Disney Channel.

As a copywriter and creative director for the ad agencies DDB, Messner Vetere and Ogilvy and Mather, Charlie helped build brands as varied as McDonald’s, Microsoft and New Balance Athletic Shoes. He is perhaps best known for creating IBM’s “Solutions for a Small Planet” campaign, which ran in 64 countries, was a winner or finalist for every major advertising award, and is now part of the permanent collection of New York’s Museum of Modern Art.

Charlie is a member of the Writers Guild of America and the Directors Guild of America, and lives
in Los Angeles.